Creator's Playbook

Creator's Playbook

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Monetization

Why do experts get paid huge amounts for what they know?
Red Adair was a genius at putting out hard-to-extinguish fires, particularly burning oil wells.
 • Mark Wils
7 ways to monetize your Newsletter ranked from worst to best
The best way to make money with your newsletter if you have a small audience
 • Mark Wils
Distribution Is Everything in 2026
Every Sunday, I go back through the posts I bookmarked during the week, looking for ideas I can use as inspiration for content.
 • Mark Wils
What creators get wrong about Substack
A few months ago, Substack announced it had reached 32 million users.
 • Mark Wils
Your Substack Could Turn Into a Real Business If You Do It Right
Here's how I turned mine into a solid stream of income.
 • Mark Wils
What Makes People Subscribe and Pay for Substack Newsletters?
The Psychology Behind Paid Subscriptions
 • Mark Wils
Where to Find Profitable Digital Product Ideas
4 goldmines for coming up with product ideas that actually sell
 • Mark Wils
These Digital Products Could Easily Put $10K in Your Pocket Before 2025 Ends
Simple products, big profits
 • Mark Wils
Why Digital Products Are the Best Business Model in 2025
Create one product, sell to a thousand people
 • Mark Wils
The #1 Reason Writers Struggle to Make Money Online
Writing alone won’t pay the bills
 • Mark Wils
5 ways I monetize my Substack newsletter
After years of struggling to make money writing online, I found a simple system that works
 • Mark Wils
The System I Wish I Had When I Started My Substack
I still remember staring at my Substack dashboard with exactly 3 subscribers.
 • Mark Wils
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